“Not trying to be everything to everybody” is both the strategy and philosophy of Door to Door organics. Optimized by home delivery, Door to Door Organics uses the internet to foster relationships with customers, building a new context around food. It’s no surprise that Millennials are a main focus of this new wave retailer, demonstrating that the walls between the physical and digital worlds are quickly melting. Take a gander at this article and discover how online food retailers are taking a bite out of the traditional competition.
What other online retailers are successfully blurring the lines between digital and traditional? How are brick and motor retailers adapting to the shift of online buying? #MarsTalk