For more than 45 years Mars has been a leading force for shopper innovation, helping to incubate, launch and commercialize pioneering solutions like Triad Retail Media, PrizeLogic and Collective Bias. And that entrepreneurial spirit remains strong today. Our expert team of innovation strategists, designers and technologists is obsessed with helping clients identify and apply emerging technologies – like AR, VR, IoT and Voice – to create revolutionary commerce experiences.


We help our retail clients with:

Trend Tracking & Education
We’ll highlight what’s new and relevant via regular updates, reports and presentations.
Tech & Partner Vetting
We’ll evaluate and choose the right technologies and vendors based on your unique challenges and goals.
Test & Learn Coordination
We’ll plan, deploy and manage high-impact test & learn programs from start to finish.
Voice & Chat
We’ll deploy Alexa skills, Google actions, chatbots and other conversational activations.
We’ll help you leverage the world’s first voice-powered shopping assistant for brick & mortar retail.
Blue-Sky Innovation & MVP Creation
We’ll invent new solutions from scratch and bring them to life via rapid prototyping.