Mar 162 minAsk MarilynThe Growing Need for Brand PurposeHow important is brand purpose for winning over today’s shoppers? Marilyn® knows
Feb 172 minInsights & MeasurementThe Limitations of Marketing Mix AnalysisCan shopper marketing be effectively measured using marketing mix modeling? Marilyn knows.
Feb 22 minInsights & MeasurementHow to Evaluate the Retailer SpendHow can brands take a more strategic approach to shopper funding across retailers? Marilyn® knows.
Jan 181 minInsights & MeasurementCategories Online Shoppers Buy MostWhich categories do online shoppers buy most often during stock-up trips? Marilyn knows.
Jan 61 minInsights & MeasurementHow Shoppers Plan Online Stock-up TripsHow do shoppers prepare for their online grocery trips? Marilyn® knows.
Dec 17, 20211 minInsights & MeasurementHow Shoppers Choose Online GrocersHow do shoppers select an online grocery retailer? Marilyn knows.
Dec 7, 20211 minInsights & MeasurementHow Shoppers Choose On-Demand RetailersHow do shoppers pick which home delivery service to use? Marilyn knows.