Behind-the-scenes tools and shopper-facing tactics that can help brands drive short-term sales and long-term growth.

Recent media coverage of our work with some of the best clients around.

Three best practices that brands can adopt to more clearly understand the value delivered by retail media.

New report outlines key considerations for building an effective omnichannel organization.

Can CPG brands effectively sample on Amazon.com? Just ask Alexa.

Onsite search inventory for Kroger websites can now be managed through the third-party Pacvue, Skai, and Flywheel Digital platforms.

How to create a connected shopper journey in the alcoholic beverage category.

Did you know that checking on your brand's search performance can actually hurt your brand's search performance?

Tips and tricks for winning the digital shelf at Amazon, Walmart, Target, Kroger and Instacart.

The impact ofGeneration,Purpose &Store on shopping behavior. Part 1 of 3

The act of shopping — and buying — through social media gives brands and retailers new avenues for growing the bottom line.

Tips and trips for success with ratings & reviews on five leading retail media platforms.

How to navigate the complexities of investing, funding & staffing to optimize retail media activation.

Tips & tricks for success with five leading retail media platforms.

Which categories do online shoppers buy most often during stock-up trips? Marilyn knows.

Seven key trends that should guide strategic thinking for marketers in 2022.

Eight not-so-obvious trends that will impact the industry in 2022 — along with a few things we wish would happen, but probably won't.

How do shoppers prepare for their online grocery trips? Marilyn® knows.

Marketers should keep close watch on both shopper preferences and private label activity.

How to navigate the complexities of investing, staffing and funding for retail media.