Amazon’s Rufus: A New Generative AI Shopping Experience
The Mars Agency’s Jack Lindberg looks at the potential implications for shoppers and brand advertisers.
Let’s Talk Real Business Growth at Shoptalk 2024
Join us at Shoptalk 2024 to discuss how to win customers this year and beyond. Request an invite to one of our exclusive events.
Retailers Expand Physical & Digital Services
Kroger helps with meal prep, Target taps into AI, and Meijer expands new store concept.
AMC Insights: Amazon Is a Platform for Brand Loyalty, Too
Turns out Amazon.com is just as ripe for direct brand sales as it is for product discovery.
How to Win at CVS Pharmacy
Seven tips for building effective strategic partnerships with the nation’s second-largest drugstore retailer.
CES 2024: Tech Empowering People
Executive Creative Director Jason Stewart gives his perspective on the technologies driving innovation at this year’s CES.
The Mars Agency’s Marilyn Launches Game-Changing Commerce Media Tools
An all-new suite of self-serve solutions enhances commerce media measurement and planning capabilities for brands.
Commerce Marketing Technology: What’s in Store for ’24?
As the world of consumer products turns its attention to CES in Las Vegas this week, The Mars Agency’s Brian Hutchinson provides his take on the tech that will dominate commerce marketing in 2024.
Standing Out in the Retail Media Crowd
For retailers, an effectively unique network offering should incorporate the qualities that already make them successful.
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