Insights & Thinking - The Mars Agency

Clarity in Commerce: Bobby Watts

Oct 24, 2023

Bobby Watts of AD Retail Media discusses “The Role of Digital Out of Home in Retail Media.”

Oct 23, 2023

Six tips for building effective strategic partnerships with the nation’s second-largest — and most stylish — mass merchant.

Oct 17, 2023

The Mars Agency’s commerce marketing technology platform is helping brands improve media performance by 21%

Oct 17, 2023

Industry veteran Todd Cywinski joins the agency to lead client growth.

Oct 11, 2023

AdAdapted’s first-party, pre-shop intent data will help our Marilyn® clients drive stronger results for their campaigns.

Oct 10, 2023

Kellie Moran will oversee agency operations across the U.S. and internationally.

Oct 10, 2023

Five tips each for building effective strategic partnerships with Costco and Sam’s Club.

Oct 10, 2023

Mars Ecommerce examines Amazon’s recent efforts to improve shopper engagement for both customers and advertisers in the U.S. and Europe.

Oct 6, 2023

The need for ‘unified’ commerce and measurement standards dominated the conversation at this year’s event.